Over those decades we've remained focused on one goal. Making the most comfortable, supportive bras for curvy women. We believe women of all cup sizes and shapes deserve a bra that doesn't just fit well enough, but fits to a T — or in our case, an A to a K — without digging, slipping, pulling or poking. And we will continue to use everything we've learned over the last century to keep improving bras to support the next generations of curvy women.